Premium Content

Latest revision as of 03:05, 20 March 2011

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 === What's The Solution?  ===
-*Make your most popular and non-exclusive content free ([http://www.niemanlab.org/2009/04/five-tips-on-charging-for-content-from-alan-murray-of-wsjcom/ source]) to attract readers and demonstrate quality.<br>
+*Make your most popular and non-exclusive content free&nbsp;to attract readers and demonstrate quality.<br>
 *Choose a relevant access model. Examples include:
 **Premium content is completely hidden for unregistered users (e.g. access to a content archive).
 **Premium content is partially visible to unregistered users (e.g. the first paragraph).
 **Premium content can be viewed X times a day/week/month by unregistered users.
 **Premium content is delivered to registered users (e.g. an "Insiders" email newsletter).
 **Premium content is made available early to registered users (useful for time-dependent information, e.g. financial analysis, new event tickets).
 === Why Use This Pattern  ===
-To do<br>
+Niche content may not attract a large-enough audience to generate substantial revenue from advertising, but may offer quantifiable value to the audience; this is especially true for niche industry-focused content (e.g. oil, wine, pharmaceuticals, telecommunications, internet marketing).<br>
+=== References  ===
+*[http://www.niemanlab.org/2009/04/five-tips-on-charging-for-content-from-alan-murray-of-wsjcom/ Five tips on charging for content from Alan Murray of WSJ.com]
 === Examples Gallery  ===